About Us
Brand Development
The internet is vast, and it can be hard to stand out from the crowd. That’s why you need to develop your brand, whether it’s via new logo, a standout brochure, or attention-grabbing business card. Your print and digital images are your “face” when conducting online commerce. It is vitally important that your web presence quickly and effectively captures your business essence.
What Makes Vector Graphics So Effective?
The Wright Perspective specializes in vector graphics, which print reliably, are infinitely scalable and can be easily edited for future needs. Vector images can be reduced to 1 inch or blown up 1 mile with no change in quality. Much internet art is produced using raster technology, which is pixel-based, like many internet photos, and loses its clarity for crispness when enlarged. All logos should be constructed in vector graphics format, since pixel-based images (.jpg, .gif, .tif) can be easily produced from vector, but the reverse is not true. The Wright Perspective works in both vector and raster formats, but specializes when appropriate in vector graphics.